Last week, we gathered our 10 shortlisted businesses at Plexal’s Innovation Centre for Critical Friends Day, officially launching our 2024 programme.

Taking over the spacious venue, the day was meticulously organised for our 10 shortlisted businesses – Arda Materials, Fibe, Fab Materials, Oxford Biopigments, TRUSS, Sequinova, Zori Tex, Fiiba, PACT, and The Seam – to present their businesses to industry experts and receive valuable feedback ahead of their final presentation to the judges.

Manufacturing Innovation and Sustainability

Manufacturing Production

Investment Insights

Marketing Insights

Business Growth and IP

Empowered by real-time feedback on their businesses, many of the startups left with actionable steps outlined by the critical friends to help elevate their growth. Throughout the day, breaks in the timetable provided ample opportunities for the businesses to get to know each other, fostering the exchange of ideas, opportunities, and mutual support.

Fuelled by the high energy in the room, the day proved to be a resounding success, leaving our shortlisted businesses eagerly anticipating our upcoming event, the Development Day on 30th May. Closing the event, the startups were given the opportunity to offer feedback about their experience. Woody Lello, CEO of TRUSS, spoke on behalf of them all, saying, ‘It was a really fun day!’